COLLATERAL SYSTEM
WEBSITE GRAPHICS
SOCIAL MEDIA GRAPHICS
In order to help UCLA's executive education program stand out from the crowd, a driving concept for visual and verbal communication was developed: Catalyst. The benefit of attending UCLA Executive Education programs extends beyond the time spent in the sessions, and is a catalyst for change and growth both in the individual professional and their organization.
Throughout collateral, advertising, and online/social communications, black and white images of conceptual catalysts combine with an active pattern, suggesting the beginning of the journey of change and career growth.
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An AdamsMorioka, Inc. project.