IDENTITY
SIGNAGE
The new Stein Eye Institute identity and signage system was developed concurrently with the construction of the Edie & Lew Wasserman building at UCLA, designed by Richard Meier & Partners.
The identity features an abstracted pupil and iris, filled with a color spectrum composed from the color codes assigned to the three buildings within the Stein Eye plaza. The highly visible signage is bold and clean, making it easy to view and understand even for those with limited vision. Color codes will also be incorporated into patient collateral, creating a cohesive and streamlined experience and helping patients to easily find their way.
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An AdamsMorioka, Inc. project.