WEBSITE
The goal of the Sundance Resort website redesign was to provide a strong call to action for room reservations by communicating a sense of place. The site showcases the grounds and activities, art classes and gallery events, and messages of conservation and family within a warm framework directly relating to the colors and finishes at the resort itself.
After launch, the website became the core mechanism for capturing customer information, reservations and customer service for the resort. Room reservation rates increased, in part due to the many opportunities within the templates to highlight seasonal specials and activities.
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An AdamsMorioka, Inc. project.